Unsubscribe to Pay
Advertising, Digital
Brooks Running ®
Role: Art Direction, Ideation, Design
Credit: Hyungjin Park (Animator)


Millennials spend so much on subscription services, making it tough to afford Brooks’ sneakers.

Brooks created a way to pay for their next new pair of sneakers by unsubscribing.
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The Young Ones | Bronze Pencil (Digital/Online)
New York Festivals | Finalist (Avant-Garde/Innovative)
New York Festivals | Shortlist (Digital/Mobile)
Clio Awards | Shortlist (Websites- Product/Service)
Clio Awards | Shortlist (Medium innovation - Product/Service)










Monday Dec 12 2022